When the ERP carries the name of the house
By Nicolas Lemielle, Director of DigiWall ·
In several companies running on Wallify, nobody says « open Wallify ». They say « open » followed by a name the company chose itself. This is not a personalisation gimmick: it is probably what best explains why those rollouts went well.
An imposed program, or the tool of the house
An ERP project rarely fails on the technology. It fails when the teams experience it as a constraint imposed from elsewhere. And the name does a great deal: « the new program » stays foreign, whereas a tool carrying a name of the house becomes yours.
Under Wallify Custom you own your copy. So you can name it. This is not a superficial skin: it is the name your staff see every morning, the one they use among themselves, the one that appears when they train a newcomer.
The name as a change-management tool
One of our customers built the name of their new ERP by keeping the root of the old one. The intent was plain: to signal continuity to the teams, not a break. The change of tool, always the delicate moment of a project, presented itself as the logical continuation of what they already knew.
Others chose to mark the novelty, composing from the name of the company or of its trade. In both cases the decision was theirs — and deciding is already a form of ownership.
What changes, and what does not
The name, the icon and the visible identity of the application are yours. The code stays single: there is only one Wallify, and your installation receives the same new versions as the others. You do not pay for your personalisation with a frozen program, which is the classic trap of bespoke software.
We have learned to let the two live together: a product that evolves for everyone, and environments that look like their owners.
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